Sunday, 27 April 2014

Why Translators Are Copywriters

Because copywriters translate.
From sellers' to buyers' language.

Because all source is copy.
From which money comes.

Because clients want sales.
From literature too.


Because clients want pretty.
And faithful won't do.

Because clients want prettier.
So equal will neither.


Because boxes have size.
So you need to fit.

Because layout is king.
And content should be.


Because clients want few words.
As they cost per.

Because price is emperor.
As naked as it gets.

Because you sell.
To clients, PM's, and proofreaders.

And decause being a copywriter sells.
So you claim you're also.

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