Sunday, 27 April 2014

Why Translators Are Copywriters

Because copywriters translate.
From sellers' to buyers' language.

Because all source is copy.
From which money comes.

Because clients want sales.
From literature too.

***

Because clients want pretty.
And faithful won't do.

Because clients want prettier.
So equal will neither.

***

Because boxes have size.
So you need to fit.

Because layout is king.
And content should be.

***

Because clients want few words.
As they cost per.

Because price is emperor.
As naked as it gets.

Because you sell.
To clients, PM's, and proofreaders.


And decause being a copywriter sells.
So you claim you're also.




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